ENTITY · DRINK / BRAND
Babycham
Probable
A light sparkling perry — pear, not grape — invented by Francis Showering in Shepton Mallet, Somerset, and launched in 1953. It was the first alcoholic drink advertised on British television, and it was sold from the start as a woman's drink: small bottle, champagne coupe, a fawn on the label.
It travelled the export routes into the Caribbean, and in Jamaica it is remembered as exactly what it was marketed as — one of the drinks a woman was handed in a dance through the 1980s, alongside Dandy Shandy. Both have since fallen out of the dance almost completely, which is the point of keeping the record: the bar of a Jamaican dance has a period style, and this was part of it. The Jamaican side of this account is community recollection contributed to the archive rather than a documented trade history.
At a glance
- Type
- Drink / brand →
- Confidence
- Probable
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Compiled and researched by The Jamaica Music Atlas music desk. The sources that informed it are credited above.
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